Privacy Policy
Effective Date: October 22, 2025 This Privacy Policy explains how Novelty Today, Inc. ("Hinkal", "we", "us") collects, uses, and protects your information when you interact with our website, app, and services (our "Platform").
Your trust is our most important asset. This policy is our commitment to you. By using our Platform, you agree to the terms of this policy and our Terms of Service.
Our Privacy Commitment (The TL;DR)
Hinkal is a private-by-design protocol. To keep the ecosystem safe, we use an "Integrity Check" for transactions over $1,000, but our technology ensures we can never link your personal identity to your shielded on-chain activity. We never see, collect, or share your private transactions. Period.
What Information We Collect (and Why)
We are minimalist in our data collection. We only collect what is necessary to operate our Platform and remain compliant.
Personal Information (Optional)
Your email address (only if you voluntarily provide it).
To contact you for support or send product updates (via HubSpot). You can unsubscribe at any time.
Identity Verification
Nothing. This is handled by our third-party partners.
To perform our Integrity Check (see below). We only receive a "pass" or "fail" result.
The Hinkal Integrity Check: Privacy + Compliance
To protect all users, we must ensure our smart contract is not used by sanctioned (OFAC) entities or for illicit activities. This complies with US/EU AML/CFT regulations.
This check is only required for interactions over $10,000.
We offer two ways to complete this check. Our recommended method does not require you to share any personal data with us.
1. Our ZK-TLS Method (Recommended)
We partner with Reclaim Protocol to let you prove you are verified without revealing who you are. This method uses a zero-knowledge proof (ZK-proof).
• How it works: Reclaim helps you generate a cryptographic proof on your own device that you have already passed verification on a major exchange (like Coinbase or Binance).
• What we see: We only receive the final ZK-proof, which confirms you are verified.
• What we never see: Your name, your ID, your exchange account, or any of your personal data.
2. Alternative Method (Traditional Verification)1. Our ZK-TLS Method (Recommended)
If you prefer, you can use our traditional verification partners, AiPrise or zkMe.
• How it works: You will provide your identity documents directly to them. They will collect and store this data according to their own privacy policies.\
• What we store: We only receive a "pass" or "fail" status, which we use to whitelist your address.
• What we never store: We never receive, process, or store your passport, driver's license, or other personal documents.
What We Will Never Collect
Hinkal is architecturally private. Our technology makes it impossible for us to ever collect, log, or share:
• Your private wallet address
• Your private asset balances
• Your private transaction history (senders, receivers, or amounts)
• Any personal data from our ZK-TLS Integrity Check (other than the final "pass" proof)
• Your banking or credit card information (we never ask for this)
How We Share Information
We do not sell your data. We only share limited information with specific partners who help us operate our Platform.
• Marketing Partners (HubSpot): To manage our email communications (if you opt-in).
• Infrastructure Partners (Amazon Web Services - AWS): To securely host our Platform.
• Law Enforcement: We will only disclose information if required by a valid and binding legal order, such as a subpoena. We will not voluntarily share user data.
Your Data Rights (GDPR, CCPA)
You have rights over your data.
• Information You Give Us: If you have provided us with information (like your email address), you can contact us at
support@novelty.today to request to access, correct, or delete it.
• Information You Give Partners: For any data you provided to our verification partners (AiPrise or zkMe), you must contact them directly to exercise your rights, as we do not hold that data.
• California Residents: We do not "sell" your personal information as defined by the CCPA.
Changes to This Policy
We may update this policy from time to time. We will post the new policy on this page and update the "Effective Date" at the top.
Contact Us
If you have any questions about this Privacy Policy, please contact us at
support@novelty.today.